Haunted Houses

Universal Studios Haunted House 2011

(c) Bruce EastonIn 2011 Universal Studios in Los Angeles built an Alice Cooper 'Welcome To My Nightmare' haunted house/maze as part of their annual Halloween festivities. There was also a Rob Zombie house and large adverts for both were published in the major LA papers at the time. They repeated this is 2013 with the 'Alice Cooper Goes To Hell 3D' maze which was created partially with leftover sets from the previous years Cooper and Zombie mazes. Alice shot various promo clips for the mazes most of which can still be found on YouTube.

Earlier Haunted Houses

Brutal Planet was also the name of an Alice Cooper attraction that was featured in various Haunted Houses around the US in October 1999 and 2000. The guys who designed the attraction also worked on the Brutal Planet stage show!

"Brutal Planet has proven so prosperous for Elitch Gardens parent company, Premier Parks, that this fall they plan to expand into 16 more Six Flags theme parks from coast to coast. Busy rocker Alice Cooper, who is getting wealthier by the minute with all these Halloween endorsements, has also sold his name to the franchise."
(Fangoria, September 1999)

On the site (now gone) they had the following eighteen "Alice Cooper's Brutal Planet" haunted house locations listed for 1999:

1. Atlanta Six Flags over Georgia
2. Buffalo/Rochester Six Flags Darien Lake
3. Chicago Six Flags Great America
4. Cleveland Geauga Lake
5. Columbus Wyandot Lake
6. Dallas Six Flags over Texas
7. Denver Six Flags Elitch Gardens
8. Houston Six Flags Astroworld
9. Lake George The Great Escape
10. Los Angeles Six Flags Magic Mountain
11. Louisville Six Flags Kentucky Kingdom
12. New England Riverside
13. New Jersey Six Flags New Adventure
14. Oklahoma City Frontier City
15. San Antonio Six Flags Fiesta Texas
16. San Francisco Six Flags Marine World
17. St. Louis Six Flags St. Louis
18. Washington D.C./Baltimore Six Flags America

Cooper's Haunted House Is a Hit
(.c The Associated Press)

PHOENIX (AP) - In the last room at Alice Cooper's haunted house, where a chainsaw-wielding maniac chases screaming customers onto the street, there's a ``wall of shame.'' A cell phone, beeper, glasses and some jewelry dangle on rusty hooks.

For the actors portraying the haunted house's freaks and ghouls, it's evidence of a good night's scare: personal items left behind by customers too frightened to stop.

Cooper, the makeup-wearing pioneer of shock rock, is on tour this Halloween promoting his new album. But Alice Cooper's Nightmare, the haunted house the 53-year-old left behind in his hometown of Phoenix, is so frightening, ``People pay us their money and then thank us for scaring them,'' haunted house director Steve Kopelman said.

About 1,000 people show up nightly for the show, which runs through Saturday. Children under 13 must be accompanied by an adult. Admission is $13.

The production cost $250,000 and took 15 months to finish, said director Ted Kelley. High-tech robots, sound and lighting fill the house, but Kelley said its success stems mostly from the 30 actors and crew.

``It's like an eight-hour aerobics class for the actors,'' said Kelley. ``Granted, it's a 30-second show that they'll do hundreds of times a night, but it's in their blood. They love to scare.''

Since the first Brutal Planet Haunted Houses, there are now regular Alice sponsored Houses around the USA at Halloween time including one situated next to Cooperstown Phoenix. Alice often makes an appearance at these events, however more often then not, the Alice connection goes little beyond the name on the adverts. is the company that mounts the events although there is little mention of Alice on their site anymore.